Project — Case study
Intel Gen.i: online maker community in Colombia
As part of this initiative, we have designed the visual identity, promo videos and website for the Intel Gen.i program. In collaboration with the MinTic (Ministry of Information and Communication Technologies) we have established an online maker community known as Gen.I. The primary goal has been to cultivate skills and promote collaboration among the maker community across various regions of Colombia.
As a leading digital agency, we have created a comprehensive online portal that goes beyond mere information, offering an immersive e-learning experience.
"Unlock the world of IoT tools and elevate your digital skills with Intel Colombia's Maker Gen initiative."
The Gen.i platform invite the community to delve into the exciting realm of IoT and empower them with the knowledge to shape the future. Gen.i is a journey of limitless possibilities in the digital world.
The challenge
Intel Colombia, together with MinTIC, wanted to reach over 3,000 children and young people across the country with a maker community that taught future technologies like IoT, accessible nationwide.
The solution
We developed the visual identity, promotional videos and an interactive e-learning web portal. The Gen.i platform lets users explore the world of IoT, build key skills and connect with creators from different regions.
- +3K
- Young people reached
- +20
- Regions covered
- +8K
- Courses completed
150% translated an ambitious educational vision into a platform that truly connects and trains the next maker generation.
Next project
Victoria Cempasúchil: personalized experience