Humanika
150 porciento logo 150 porciento logo

Digital marketing and SEO for businesses

At 150 Por Ciento we do marketing measured in customers, not impressions. Technical SEO, content that answers real questions, and campaigns wired to your CRM — so you know exactly what comes back and where from.

We’re a technical agency: the same team that writes the strategy fixes the code holding it back.

150 porciento servicios

Technologies we use

  • Google Search Console
  • GA4
  • Google Ads
  • Meta Ads
  • Ahrefs
  • Screaming Frog
  • Looker Studio
  • Schema.org / JSON-LD
  • Google Tag Manager
+180%
qualified leads
Starting from USD 1,500
Typical timeline Monthly retainer · first results in 3-6 months

In short

Digital marketing strategy and execution measured by leads and sales: technical and content SEO, GEO (visibility in AI engines), paid campaigns and analytics, with reports that show return rather than vanity metrics.

150 porciento servicios

What we solve with digital marketing

The symptom is almost never “we need more marketing”. It’s this:

  • Spending on ads every month without knowing which campaign brings the deals that close
  • A site that doesn’t show up on Google for what your business actually sells
  • Reports full of reach and impressions and empty of sales
  • Content published on a calendar, not because anyone is searching for it
  • Agencies delivering recommendations the tech team never implements
  • Being absent when a customer asks ChatGPT for vendors in your sector

If the report doesn’t say how many customers it brought, it isn’t a report: it’s an invoice with charts.

150 porciento servicios

SEO and GEO: why Google alone is no longer enough

Your customers don’t just search anymore — they ask. We work both surfaces:

  • SEO: ranking you on the results page — performance, architecture, content and search intent
  • GEO (Generative Engine Optimization): getting ChatGPT, Perplexity, Gemini and Google AI Overviews to cite you when someone asks for a recommendation
  • What they share: content that answers the question directly and verifiably, and structured data a machine can read without guessing

SEO puts you on the list of results. GEO puts you inside the answer. Today you need both.

150 porciento servicios

What kind of solutions we deliver

    • Technical SEO audits: performance, Core Web Vitals, indexing, architecture
    • Content strategy based on real search intent
    • Structured data and schema for both search and AI engines
    • GEO: visibility optimization in ChatGPT, Perplexity and Google AI Overviews
    • Google Ads and Meta Ads campaigns tracked through to the close
    • Social media and digital content management
    • Analytics, GA4 and reporting dashboards with business metrics

    Because we’re also the agency that builds, we don’t hand over a list of technical fixes for someone else to do: we do them.

150 porciento servicios

How we do it

1. Diagnosis
  • Technical audit of the site and its indexing status
  • Competitor analysis and the real keyword space
  • A review of what AI engines answer today when asked about your category
2. Strategy
  • Content map by intent and funnel stage
  • Prioritization by effort against expected return
  • Definition of the business metrics we’re going to move
3. Execution
  • Technical fixes implemented by our own team
  • Content and structured data production
  • Paid campaigns tracked all the way to the CRM
4. Measurement and adjustment
  • Monthly report on traffic, rankings, leads and cost per lead
  • Tracking of citations in AI engines
  • Budget reallocated toward what proves to work

Frequently asked questions

How much do SEO and digital marketing cost for a business?




We work with monthly retainers starting at 1,500 USD, covering strategy, technical execution, content and reporting. One-off audits are a separate project. Ad spend sits outside that and is always yours and visible.

How long does SEO take to show results?




Technical fixes move the needle within weeks. Content-driven rankings usually show solid results between month 3 and 6, depending on how competitive your category is. Anyone promising you the top spot in 30 days is selling smoke.

What is GEO and why should I care?




GEO is optimizing so generative engines — ChatGPT, Perplexity, Gemini, Google AI Overviews — cite you in their answers. More and more customers start their search by asking an AI instead of Google: if you’re not in that answer, you don’t exist in that channel.

Do you handle paid ads and social media too?




Yes. We run Google Ads, Meta Ads and social content. But we measure campaigns by qualified leads and cost of acquisition, not by reach or followers.

Do you work with companies outside Colombia?




Yes. We serve clients across Latin America and the United States in Spanish and English, with strategies adapted to each country’s market and language.

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