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Cine Sin Barreras

"Cine Sin Barreras": A Pioneering App by 150% - More than just a digital agency - Bridging the Gap in Cinema Accessibility

The Ministry of ICT (Ministerio TIC) proudly presents «Cine Sin Barreras» (Cinema Without Barriers), a groundbreaking app developed in collaboration with 150% Digital Agency, a leading Colombo-Peruvian digital firm. This innovative app is a free platform created to make movies accessible to people with auditory, visual, or cognitive disabilities, heralding a new era in inclusive entertainment.

What is 'Cine Sin Barreras'?

1. What is ‘Cine Sin Barreras’? Designed and developed by the talented team at 150% Digital Agency, «Cine Sin Barreras» is an embodiment of technological innovation and social responsibility. This app opens the doors of cinematic art to those who have long been marginalized due to their disabilities.

2. Official Launch and Premier Event Celebrated with the premiere of «Ángel de mi vida» directed by Yuldor Gutiérrez, the launch event served as a showcase for the app’s capabilities, developed by 150% Digital Agency. It was a momentous occasion, attended by 350 special guests, demonstrating the transformative impact of the app.

3. Mission and Vision of the Ministry of ICT, in partnership with 150% Digital Agency, is committed to creating a more inclusive digital world. Deputy Minister Sindey Carolina Bernal highlighted this collaboration as a significant step towards cultural and digital inclusivity.

4. How Does ‘Cine Sin Barreras’ Work? Available for free on Google and IOS platforms, the app boasts features like:

Audiodescriptions: Designed to narrate the visual components of movies for the visually impaired.
Special Subtitling: Tailored for the deaf with high-contrast colors.
Colombian Sign Language Interpretation: Catering to the deaf community.

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connections creative Production strategy

connections creative Production strategy

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